Cultural missteps in international business can break deals, damage trust, and cost opportunities — often without anyone telling you what went wrong. This guide uncovers common cultural faux pas across regions and shows you how to navigate global business with confidence, humility, and respect.
What builds trust in Toronto may feel intrusive in Tokyo.
When working with international clients, rapport isn’t about charisma — it’s about cultural intelligence. This guide breaks down practical strategies to build authentic, respectful, and lasting client relationships across borders, languages, and expectations.